[SEO Article] What is PageRank?

[shreddy]

What is PageRank?
PageRank is Google?s method of measuring a page?s ?importance.? When all other factors such as Title tag and keywords are taken into account, Google uses PageRank to adjust results so that sites that are deemed more ?important? will move up in the results page of a user?s search accordingly.

A basic overview of how Google ranks pages in their search engine results pages (SERPS) follows:
1) Find all pages matching the keywords of the search.
2) Rank accordingly using ?on the page factors? such as keywords.
3) Calculate in the inbound anchor text.
4) Adjust the results by PageRank scores.

In reality, it?s slightly more complex and we?ll discuss this in more depth later, but for now the above description serves our purposes. It?s worth noting that PageRank is a multiplier and is not just simply added to the score. Thus, if your page had a PageRank of zero, it would rank at the very end of the SERPS.



How is PageRank determined?
The Google theory goes that if Page A links to Page B, then Page A is saying that Page B is an important page. PageRank also factors in the importance of the links pointing to a page. If a page has important links pointing to it, then its links to other pages also become important. The actual text of the link is irrelevant when discussing PageRank.


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[Marim]

Good definition for Page Rank. Thanks for posting this. Google Page Rank is very important because this is what is considered to see how is the traffic to your site.

[Alwin Allen]

It is cool to hear about PR. However, I am sure there are more other factors are there than PR in determining ranks. For an example, If you search for a keyword in google, the site with PR2 will be on 4th place and a site with PR0 will be on first place in some cases. That means, not only the PR but also, some more other things, such as linked anchor texts etc etc also are being a part of determining the traffic.

[Dataken]

very good post on page rank. Its so importent to bring your ranking up and its not easy.

Dataken
SEO
Link Building

[Kelvin Michelle]

This is a very clear and useful information focusing on Google PageRank and and its importance in Search Engine Optimization. Thanks for sharing such valuable information.

[Keller Miller]

You have given a valuable post here, that really helps to SEO newbies. However, If you have any resources on discussing about increasing traffic, can you please share it?

[tinaraghul]

How Important Is PageRank?

PageRank is one of many factors that determines where your web page appears in search result ranking, but if all other factors are equal, PageRank can have significant impact on your Google rankings.................

What is PageRank?


PageRank is a numeric value that represents how important a page is on the web. Google shows that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be. Also, the importance of the page that is casting the vote determines how important the vote itself is. Google calculates a page's importance from the votes cast for it. How important each vote is is taken into account when a page's PageRank is calculated.
PageRank is Google's way of deciding a page's importance. It matters because it is one of the factors that determines a page's ranking in the search results. It isn't the only factor that Google uses to rank pages, but it is an important one...........

[Kelvin Michelle]

That was really great post regarding Page Rank of Google. I think you have studied a lot about it. This will obviously help the rookie webmasters to step ahead for their website promotion.

[Franklin Hulme]

PageRank is a numeric value that represents how important a page is on the web. PageRank matters because it is one of the factors that determines a page's ranking in the search results. It isn't the only factor that Google uses to rank pages, but it is an important one.

[cutebokchoi]

Achieving a high pagerank is not an easy task. It is a bit like a popularity contest. The more popular or the more one way links to a page the higher the pagerank.